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Themes that support post formats allows you to change how your post looks based on the content type in the post.

Below is a gallery in a post using the default Standard Post format on the theme Lingonberry:

Standard format

and here is what the post looks like when the Gallery Post Format is used on same theme:

The theme Lingonberry adds a slider of the gallery images above the post title when you use the Gallery Post Format.

Gallery Post format

If your theme supports post formats, you’ll see a ‘Post Format” module in the right hand column of your post editor below the “Publish” module.

Post Format module

Post Formats is theme dependent.  Some themes offer all ten formats, others have fewer and some themes don’t support post formats.  The appearance of post formats varies based on the theme used.

Standard

Standard is the default post format that you use for your every day blog post and includes any type of content you would normally add to a post.

Aside

Aside is for brief snippets of text that aren’t quite a whole blog post.  An aside is normally no more than a paragraph and usually appears without a title.

Aside Format on the theme Celsius
Aside Format on the theme Celsius

Image

Image is intended for a single image post.  The image format is great for photoblogging.

Check out these examples of what an image post looks like in two different themes:

Lingonberry removes the post title so the focus is on the image itself.

Lingonberry Image
Image format on the theme Lingonberry

While Flounder adds a bright green background and an image icon.

Flounder Image
Image format on the theme Flounder

Video

The video format is intended for a single video or a video playlist.  On the theme Flounder it adds a orange background and a video icon.

Video format on the theme Flounder
Video format on the theme Flounder

Quote

The quote format highlights your blockquote text in a bolder way than the default Standard format normally does. Its purpose is to make your quote stand out.

 

Quote format on Isola theme
Quote format on the theme Isola

Link

A link is for those situations where you just want to share a link.  A link is like an aside and usually appears without a title.

Link format on the theme Independent Publisher
Link format on the theme Independent Publisher

Gallery

Gallery format is for displaying galleries.

The theme Lingonberry adds a slider of the gallery images above the post title when you use the Gallery Post Format.

Gallery Post format
Gallery format on the theme Lingonberry

 

Status

Status is a quick update about what you are doing right now.  It’s similar to a Twitter status update.

Status format on the theme Vintage Camera
Status format on the theme Vintage Camera

Audio

Audio is for an audio file or an audio playlist.

Chat

Chat is to highlight memorable conversations you have with friends, both on- and offline.

The chat is written in the following format:

John:  This is what I think!

Jane:  This is my reply.

John:  And my response.

Chat format on the theme Lingonberry
Chat format on the theme Lingonberry